Cognitive-Assessment Content of Zoomorphic Metaphors in Contemporary Ukrainian and English Language Culture a Comparative Aspect

The academic paper highlights the results of studying zoomorphic metaphors modern Ukrainian linguoculture. Poetic texts ХХ - ХХІ centuries were primarily source base because language poetry is natural medium metaphor. In poetry, potential metaphor fully implemented. It conveys numerous shades meaning, and semantic nuances, as well purpose influencing reader, stimulating his creative imagination, giving aesthetic pleasure, expanding worldview, involving in co-creation, etc. Publicistic containing also included analysis. research was to identify principal types find out features their semantics functions journalism. has been established that linguoculture, basic donor zones are concepts animals, birds, domestic reptiles, insects. A separate zone linguoculture wing concept. Based on these zones, determined. Most recorded journalism traditional form using implemented content. They have a distinct ethnocultural color connected with mythology. rest individually authorial, arising based similarity compared concepts. All divided into three groups according presence an additional evaluative value: positive emotional value, negative neutral value. Metaphors evaluation noticeably predominant poetry. create specific sensory images nature objects characterize person mental state. proved frequently employed English convey figurative meanings by likening human characteristics or actions those animals. These utilize traits, behaviors, physical attributes diverse animals enrich description comprehension subject. acknowledged prevalence may diverge from observed particular attributes, cultural associations, symbolic interpretations assigned various can vary across different languages cultures.